NetApp signs strategic partnership with AWS to enhance cloud-based data services

NetApp

NetApp, the intelligent data infrastructure company, announces the expansion of its decade-long relationship with Amazon Web Services (AWS) to help joint customers continuously drive business growth and innovation in the era of artificial intelligence (AI). The signing of a new Strategic Collaboration Agreement (SCA) builds on the commitment to benefit joint customers by accelerating generative AI efforts, simplifying transactions, and delivering CloudOps value.

NetApp and AWS have worked together for more than a decade to jointly accelerate innovation for thousands of customers around the world. In that time, NetApp has earned more than a dozen AWS Competencies, including Industrial and Manufacturing Software, Financial Services Technology, and Cloud Operations Software. AWS Competencies validate AWS Partners with proven AWS technical expertise and proven customer success. NetApp is the only enterprise storage vendor with a world-class data storage service built natively on AWS with Amazon FSx for NetApp ONTAP ® , a service that unlocks the best of the cloud for customers by delivering the industry-leading data management operating system on AWS. Innovation between NetApp and AWS provides customers with a strong technology foundation for cloud-based data and operations services that prepares them to overcome current and future challenges. NetApp also supports operations for cloud infrastructure environments, including AWS, with CloudOps solutions such as Spot by NetApp, NetApp Cloud Insights, and Instaclustr by NetApp. These solutions combine machine learning (ML) and analytics to simplify, automate and optimize cloud operations, helping customers reduce costs, protect their data and get the most out of their cloud investments.

“With NetApp cloud solutions on AWS, our customers maintain complete control over their data across their hybrid cloud environment, while benefiting from AWS’s industry-leading scalability, data availability, security, and performance,” said Ashish Dhawan, senior vice president of cloud sales at NetApp. “This is all possible because our engineering teams are so closely aligned. Together, NetApp and AWS help customers continuously drive business growth and innovation by delivering data-rich experiences through workload migration and new application deployments on AWS.”

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Expanded collaboration between NetApp and AWS will benefit customers:

  • Accelerating Generative AI Efforts: This SCA will accelerate generative AI efforts, helping customers continuously drive business growth and innovation by delivering data-rich experiences through workload migration and new application deployments on AWS. NetApp recently launched the BlueXP Workload Factory to help customers connect ONTAP with Foundation Models (FM) through Amazon Bedrock and extend their on-premises data estate to build generative AI applications. AWS and NetApp also published a reference architecture guide for customers to integrate proprietary enterprise data in FSx for ONTAP into generative AI pipelines using Recovery Augmented Generation (RAG) and APIs for Amazon Bedrock, enabling high-performance, secure use with Foundation Models. The collaboration between AWS and NetApp simplifies, accelerates, and enables the ability to generate unique, high-quality, ultra-relevant data insights. Instaclustr by NetApp manages open source vector databases, a crucial component in delivering fast and accurate results in RAG architectures. The close collaboration between AWS and NetApp on these advanced workloads makes it easier and faster for customers to derive value from their data using RAG.
  • Transaction simplification: This SCA will enable increased purchasing on AWS Marketplace, especially for NetApp CloudOps solutions, to streamline processes for customers. It will also enable customers to more easily implement technical proofs of concepts to evaluate how NetApp solutions on AWS can support their operations.
  • Delivering CloudOps Value: This SCA better positions NetApp as a trusted provider of CloudOps solutions for AWS environments. AWS investments enable NetApp to better position itself to offer cost and performance optimization solutions through the AWS Marketplace. NetApp’s close relationship with AWS shows customers that they can trust that NetApp solutions will seamlessly integrate into their cloud operations and help them achieve their goals for performance, protection, scalability, and availability of their workloads and data.

SOURCE: BusinessWire