Celonis has recently unveiled its Celonis Context Model (CCM), and entered into a definite agreement for acquiring Ikigai Labs, which is an Artificial Intelligence (AI)-based decision intelligence company, and this move is expected to overcome one of the major impediments for Enterprise AI adoption, namely the lack of context. This CCM provides a dynamic and real-time digital twin of the business operations of a firm, enabling them to convert the business process into a format comprehensible by AI systems. Based on the process data, business intelligence, applications, and device interactions, CCM allows AI to think and act accurately and consistently. With the acquisition of Ikigai Labs, Celonis plans to add advanced planning, simulation and forecasting capabilities to the CCM, enabling organizations to predict process disruptions, model future scenarios and improve decision-making.
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“AI is only as good as the context it has. Every organization needs to give its Enterprise AI a holistic, living model of how a business truly operates. This has never been possible until now, with the Celonis Context Model,” said Carsten Thoma, Celonis President. “And with Ikigai Labs, we’re making our market-leading platform even stronger: extending its intelligence beyond how your business runs today to how it should – and could – run tomorrow. This is what every enterprise needs to make AI work and deliver meaningful returns.” Industry executives from Cardinal Health, Cosentino and Mondelez International also emphasized that operational context is essential for deploying trusted AI agents capable of driving measurable business value rather than adding complexity.